Content: Quality vs. Clicks « Magnosticism
Rob O’Regan is bemoaning the decline of editorial standards in a click-driven world. I hear him, I commented over there about what’s driving it. But it occurs to me that good content is rising to the top. I’d point at zeFrank as an example of excellence in emerging media or GigaOm. The victims in this world are in traditional media who can’t get beyond the dying page view model.
Excellence lives, but it’s gone freelance.
Working with Reel-Time, I always felt that the best writers would eventually make the move to a site of their own. Some did…to their better glory. With the barrier to entry on the web so low, why not?
The truth is we are witnessing a diaspora, where the best are now scattered. The teams we remember now exist as tenuous trackacks between blog posts, as phantom quotes on unmonetized blogs.
When bean counters affect editorial, product suffers.
To paraphrase Thompson “When the going gets tough, the tough turn mercenary.”
Have MS Natural Keyboard, will (virtually) travel…