Digital Influence Mapping Project: Hong Kong Bloggers Pt 1
Ogilvy PR’s John Bell is doing the China thing and blogging some interesting stuff about Chinese blogs. One interesting point is that Hong Kong bloggers sometimes run a mirror inside of the Great Firewall to insure uninterrupted readership within mainland China. Bell writes about the difficulty of identifying influential blogs through western measures such as Technorati. Good stuff.
“We are holding an Asia Pacific regional meeting of our Digital Influence team in the region. This is super-exciting due to the caliber of folks in the region. And the meetings are a lot more fun than they sound. We shared our videos from BlogHer and Vloggercon, as well as our really comprehensive approach to digital influence with each other. There are tremendous insights from each region.”