JP Donleavy: 1926-2017

JP Donleavy — The Ginger Man

The other evening I went to an afterwork cocktail party and light dinner with a couple dozen colleagues at a local pub called “The Ginger Man.” I’ve strolled past the place countless times, but had written it off as just another bad Irish pub in a neighborhood thick with them.

The Ginger Man, now there’s a novel to remember. It was so inappropriate when it was published in the mid 1950s that it was judged too obscene to publish in the UK and US and had to be printed by some Parisian porno press. It was the debut of James Patrick Donleavy, an American-Irish novelist born in New York City and educated at Trinity College in Dublin, and is the tale of a scurrilous American law student who lives a deplorable life of chasing women and punishing his liver while his pregnant wife frets at home. It is not a novel any man’s wife is going to suggest to her book club, and Oprah isn’t going to get gushy about it. Ever.

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Donleavy was a remarkably funny, and very talented writer. One of his later works, Schultz, is one of the funniest things I’ve read — recommended to me by my Falstaffian step-brother Joe Nickerson and his British rugby buddy, (and my proctologist) Mark Bazalgette (whose ancestor, Sir Joseph Bazalgette: invented London’s sewer) — as part of a “bad-men doing unspeakable acts” series of literary works which includes the wonderful Money by Martin Amis. Basically tales of crapulous debauchery involving pornography, alcohol, bad hygiene, and inadvertent acts of public vandalism. I would include Fight Club and Fear and Loathing in Las Vegas in this canon of party-hearty fiction, but The Ginger Man came first.

I walked into the bar and saw no evidence of JP Donleavy. The chalkboard behind the back bar seemed to honor some deceased customer, but not Donleavy, who passed away last month at the age of 91.

I ordered an Irish whiskey from the waiter but he claimed to have none. Detesting Guinness I looked at the list of expensive single malt scotches, asked the waiter if he was taking names and attendance, and assured of anonymity on the tab,  ordered a peaty Talisker neat. Ate a “slider”, slapped some backs, “rang the bell” making sure those who needed to note my presence took notice, and then pulled a sober Irish-goodbye to make the next train to Providence.

The end of a long voyage: the Aubreyad

In the 1990s, as the maritime novels of Patrick O’Brian emerged from obscurity to the top of the bestseller lists,  I took the advice of my good friend and neighbor Phil and invested in the first few volumes of the 20-volume epic. For some reason I never had the attention span to march through them all, as O’Brian was still living and writing new volumes at the rate of one per year up to his death in 2000. Maybe I was distracted by work or fatherhood, but  my reading tastes  were then focused on the history of the Byzantine empire and not the exploits of a Royal Navy Post Captain and his learned, naturalist-spy-surgeon during the first two decades of the 19th century during the Napoleonic Wars.

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Maritime fiction and nonfiction has long been a personal favorite, beginning with the Hornblower series by C.S. Forrester,  Melville’s Moby Dick  and Typee and Omoo, the accounts of the first solo circumnavigators like Joshua Slocum, Bernard Moitessier, Sir Francis Chichester; the Atlantic oarsmen, Blythe and Ridgway and Robert Manry’s account of crossing the Atlantic in the 13-foot Tinkerbelle. At the top of the maritime stack has always sat Joseph Conrad, maybe my favorite writer in the English language, particularly for Lord Jim and The Nigger of the Narcisssus. From my earliest introduction to the shelf of sailing yarns at the Cotuit Library in the 1960s by the patient Ida Anderson to my college major in American maritime history, I have always been a sucker for a good sea story.

tinkerbelle_by_robert_manrySo last winter, as I whittled away at a 1:16 scale model of a New Bedford whaling boat, I found myself in a maritime history kind of mood, feeling truly an armchair sailor, and without giving it much thought decided to pick up the first volume in O’Brian’s 20-volume, 6,900-page saga — Master and Commander —and read it during my morning and evening commutes across Boston harbor on a Kindle.

By the time I paid my book tax to Amazon for the third time I realized I was screwing myself with ebooks, as I would losing the opportunity to collect the full   set to share with my sons and fill out yet another bookshelf in the home library. So I went on eBay, poked around, and found a complete set of paperbacks and hardcovers for $60. With Amazon gouging me over $10 per electronic edition, I was ahead as soon as I hit the buy button. A heavy box arrived a week later from some used book dealer and I’ve been buried in it ever since.

For the past nine months I’ve been savoring the series and using it as a springboard to dive deeper into the history of the Royal Navy, the War of 1812, the Enlightenment’s blossoming of the Royal Society as naturalists and scientists devoured their discoveries  and explored the globe. Yes, like most I had associated a lot of the series with the movie Master and Commander: The Far Side of the World, but the experience was much more than any two hour film could hope to deliver (and I liked the movie a lot).

Like the critics who embraced the novels, I consider it a masterpiece of not just maritime literature or historical fiction, but one of the most ambitious and finely realized epic masterpieces of the English language. The depth of the language, the nautical nomenclature, the interweaving of actual historical events with the fictional characters and their personal backstories is nothing short of a masterpiece. While I whipped through the first volumes, I found myself slowing down, savoring the experience as winter turned to spring, reading a few pages on the train every morning and evening, index card marked with obscure vocabulary and nautical terms to look up later and add to my running O’Brian lexicon list. Then, these past few weeks, as the stack of books dwindled, I started to feel sad that it was all coming to an end; and last night it did. The twentieth volume — Blue at the Mizzen — ending sweetly with a piquant closure that leads me to believe the two familiar men – Captain Jack Aubrey and Doctor Stephen Maturin would evermore sail on.

Yes, there is a 21st book — it consists of the first 60 pages of the next book which O’Brian started at the age of 85 before his death in January 2017. I have it ready to go,  fascinated by the prospect of reading a master novelist’s handwritten first draft and corrected typescript, just as I was when I once handled a page of Conrad’s palimpsest for the Narcissus and saw how the master struck out redundant words and experimented until he found the magical bon mot.

 

Sesquipedalian Habits

I believe it’s a cruel act of intellectual dishonesty to skip over an unfamiliar word  while reading without noting its existence and tracking down its definition. Starting in high school I got in the habit of reading with a pencil and parking new vocabulary in the flyleaf of the book or on an index card/bookmark for future research with a dictionary.

Kindle made in-line dictionary look ups a breeze just by pressing on a word and waiting for the installed digital dictionary to pop-up a definition. I am increasingly growing anti-Kindle since I’ve been reading the entire “Master and Commander” series by Patrick O’Brian this past spring and summer. After three Kindle books I finally gave up forking over $12 to Amazon every time I wanted the next volume of the 21-volume series and went to E-Bay to buy a complete collection from a used book dealer for $50 with the added benefit of having it on my bookshelf for others to read or me to re-read someday.

Now, as I read the adventures of Captain Aubrey and Doctor Maturin on the train to and from Boston and Providence, I have moved to a combined print/digital vocabulary exercise. O’Brian is incredibly erudite and his introduction of delightfully archaic 19th century medical, botanical, and maritime words has proved too good to be true for this long suffering word addict.

Here’s how it works more or less. Basically it means opening a note on your phone and filling with new words and their definitions. Duh.

  1. See a word in the text like “missish”
  2. Turn to the phone and look it up missish
  3. Copy the definition from the search result
  4. open an Evernote file on the phone from a “Vocabulary Widget”
  5. Type “Missish”  and paste in the definitionevervocab
  6. Save and continue reading.

This results in a serious word collection that beats whatever “word of the day” app you may subscribe to, honors the author and makes you smarter and extremely insufferable when you announce on a sunny day that you are going “apricate” on the deck (e.g. “catch some rays”)

 

Pink skies at night: Joel Meyerowitz’s Cape Light

One of the classic books on the Cape Cod shelf of my over-stuffed bookshelf is a gorgeous collection by Joel MeyerowitzCape Light

“…an award-winning photographer whose work has appeared in over 350 exhibitions in museums and galleries around the world. He was born in New York in 1938. He began photographing in 1962. He is a “street photographer” in the tradition of Henri Cartier-Bresson and Robert Frank, although he now works exclusively in color. As an early advocate of color photography (mid-60’s), Meyerowitz was instrumental in changing the attitude toward the use of color photography from one of resistance to nearly universal acceptance. His first book, Cape Light, is considered a classic work of color photography and has sold more than 150,000 copies during its 30-year life.”

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Cape Light is still in print and can be found on Amazon. If you are into gorgeous photography, I recommend it.

The photographs were shot with a large-format camera – using 8″x10″ film — and I recall from the preface that the camera was a gorgeous work of art in and of itself.

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Dairyland, Provincetown, Cape Cod, 1976 by Joel Meyerowitz

What is special about the book, especially while writing this on a grey day in mid-March when snow flurries are scudding across a bleak yard littered with broken sticks and honey locust pods, is that Meyerowitz managed to catch one of the most ineffable things about life on Cape Cod, that rosy, pink glow that tinges summer clouds in the evening with a lambent poetry I have never seen anywhere else in my travels. Cape Cod is an east-facing land — the Wampanoags were known to their fellow Algonquin tribes as the “People of the Dawn” and the peninsula is, as one of the easternmost promontories in America, a place to celebrate sunrises, not sunsets.

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But Provincetown and Truro, the upraised “fist” of the Cape where Meyerowitz set up his camera in the early 70s, is one of the few and only places where a decent sunset can be observed over a watery horizon in all of the eastern United States.

The pink that permeates so many of his shots — who knows why it occurs here especially. The reflection of the sea around the land? Some cloud chemistry having to do with summer humidity and the polluted air that washes over the Cape from New York City and New Jersey on the summer’s southwesterly prevailing winds?

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Whatever the cause, it comes in the spring and ends in the fall — the sunsets of November turning ominous like the eye of Sauron over Mordor as if to warn the Pilgrims to start gathering their corn and make ready for the harsh winter that follows. I haven’t seen that tell-tale glow yet this year, March continues to come in as a lion and I need to plant my St. Patrick’s Day peas today in the barren garden for my 4th of July salmon and peas supper, but it’s coming. The boats are ready. The crocuses and hyacinths are blooming and any day now the peep-peep cries of the ospreys will begin and the tinklepinks will sing in the bogs.

I have a strange affinity for photographs that show the horizon between sky and water. Andreas Gursky’s Rhien II was on display at Christie’s in New York City a few years ago, prior to its setting the auction record for a photograph, and I remember being captured by it and lusting for it for reasons I couldn’t explain. Enough so that it’s been the desktop background of my PC ever since.

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Another amazing artist of sky and horizons and the sea is Australian photographer Murray Fredericks. His video essay of his expedition to the salt lake of Australia’s Lake Eyre is hauntingly evocative of something vast and empty that gets me right here.

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I don’t know if it comes from sailing offshore out of the sight of land that makes seascapes and horizons such a big thing for me. My inept attempts at celestial navigation during my yacht delivery days gave me a technical appreciation of the horizon, of how it changes depending on the eye’s height from the water, how the sextant brings down the celestial body to kiss it in a swing of the split mirror, rocking it from side to side to find a good angle then calling out “mark!” to note the precise time. But it’s also the point of interface for the eye, the not knowing what lies over it in the distance, the inability to see the curve of the earth, the way a rising or setting sun or moon can be seen to move so subtly when they are close to the line.

 

 

Memoirs of a Fox Hunting Man

Over the holidays I read Siegfried Sassoon’s George Sherston trilogy, having been tipped off to the novels by my summer’s reading of William Manchester’s biography of Winston Churchill and the strong endorsement of the previously unknown literary gem as one of the most beloved and high-impact pieces published between the two world wars. I’ve known about Sassoon since college when I read Paul Fussell’s The Great War and Modern Memory as well as Robert Grave’s autobiography, Goodbye to all That.

Siegfried Sassoon was one of a select group of young English poets who  went to war spouting the florid language of Kipling and Tennyson and returned (if they survived) utterly gutted by the horror of mechanized war. Sassoon survived. So did Graves. But others, such as Rupert Brooke and Wilfred Owen did not.

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In these centennial anniversary years of the Great War, I realize how deficient the literature I’ve found has served the experience compared to the masterpieces that came out of World War II such as James Jones’ The Thin Red Line and From Here to Eternity, and Norman Mailer’s The Naked and the Dead. Sure, there is All Quiet on the Western Front and Dalton Trumbo’s Johnny Got His Gun but until I read Sassoon’s trilogy I hadn’t fully grasped the hellishness of France and the trenches. Barbara Tuchman’s The Guns of August are an excellent historical introduction to the causa belli but in sum I guess the best literature about the First World War was indeed the war poetry.

Sassoon was raised by a spinster aunt in Kent’s Weald, the iconic southeastern rolling landscape that personifies the English cliche. Fussell, in his introduction to Memoirs of a Fox Hunting Man rightfully points out Sassoon’s intense love affair with the landscape of Kent and his almost erotic evocation of a pre-war life spent playing cricket on village greens and learning how to ride with the fox hunt through coverts and over the fences of the local farms. Sassoon, who dropped out of Cambridge without completing a degree, had just enough of an inheritance to be idle and spend his days riding horses and getting fitted with new boots and pink hunting coats. The three books are a barely fictionalized autobiography.

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Sassoon ends the first volume — Memoirs of a Fox Hunting Man — when he volunteers for the infantry as a junior officer. The second volume, Memoirs of an Infantry Officer is set in the trenches of northern France and tells the story of his acts of reckless heroism, where he decided that rather than give into the fear and horror he would affect an insouciance that led his soldiers to nickname him “Mad Jack” and regard him as a good luck officer willing to take chances rather than cower in a trench.

Sassoon was wounding and returned to England, was decorated as a hero, returned, was wounded again, and during his convalescence decided to publish a protest against the war with the support of the pacifist mathematician Bertrand Russell.

“I am making this statement as an act of wilful defiance of military authority because I believe that the war is being deliberately prolonged by those who have the power to end it. I am a soldier, convinced that I am acting on behalf of soldiers. I believe that the war upon which I entered as a war of defence and liberation has now become a war of agression and conquest. I believe that the purposes for which I and my fellow soldiers entered upon this war should have been so clearly stated as to have made it impossible to change them and that had this been done the objects which actuated us would now be attainable by negotiation.

“I have seen and endured the sufferings of the troops and I can no longer be a party to prolong these sufferings for ends which I believe to be evil and unjust. I am not protesting against the conduct of the war, but against the political errors and insincerities for which the fighting men are being sacrificed.

“On behalf of those who are suffering now, I make this protest against the deception which is being practised upon them; also I believe it may help to destroy the callous complacency with which the majority of those at home regard the continuance of agonies which they do not share and which they have not enough imagination to realise.”

Sassoon sent that declaration to his commanding officer, threw his Military Cross medal into the Mersey River, and waited for a reaction. The reaction from the army was more genteel embarrassment for Sassoon than outrage. Before he could be tried for treason a friend intervened and declared Siegfried was unhinged and needed to be committed to an asylum. Sassoon was packed off to a psychiatric hospital in Scotland where he was treated by Dr. W.H.R. Rivers, the pioneering genius in the treatment of shell shock as PTSD was known at the time. Through his work with Rivers, Sassoon came to the conclusion that the only rational decision he could make was to ask for a return to the front lines of the war, and so he was returned to the front for a third time, an experience covered in the final volume of the trilogy: Sherston’s Progress which was published in 1936, completed the series that began in 1928.

These books were beloved at the time of their publication and it surprises me they aren’t still read or better known in the U.S.. In my estimation the first volume is my favorite because of its amazing affection for the culture that existed before the war. I’ve read that Tolkein’s Hobbit and Lord of the Rings is a similar expression of deep love for “the shire,” that bucolic country life of England that looms so large in my American mind as the “British Cliche” but which evidently did exist and lives on in the writings of Sassoon and others.

 

Marguerite and the Isle of Demons

In 1999 I bought some screenwriting software and messed around with the format and structure of writing a scvript. I actually wrote a full screenplay based on the story of Hugh Glass, the frontiersman who was mauled by a bear and left to die in the wilderness in the 1800s. Yes, I felt a twinge of woulda-coulda-shoulda when The Revenant told that tale 15 years later and won an Oscar, but being a procrastinator, I thought I’d share another amazing story from history which I’ll predict someone will actually make into a flick one day.

On my current literary bender of devouring Samuel Eliot Morison’s works, I have been reading his magnum opus, The European Discoverers of America. In his accounts of the French voyages of discovery of Canada he dropped in the tale — perhaps apocryphally — of Marguerite de la Rocque and her romantic ordeal on the Ile de Demons in the Gulf of St. Lawrence in 1542.

First a little back story. The French, envious of Spanish wealth from Columbus’ discovery of the New World, and aware the English were exploring the coasts of Newfoundland, financed the voyages of Jacques Cartier who over the course of three voyages, discovered the Gulf of St. Lawrence and explored it deep to the west as far as the modern city of Quebec in the search of the elusive northwest passage to the Indies. Cartier returned to Versailles with captured Iroquois natives and tales of gold to be found in the mythical  “Kingdom of Saguenay.” While his samples of ore were merely Fools Gold, or iron pyrite, and his Iroquois novelties all too willing to bullshit the court on his behalf, Cartier’s tall tales of Canada’s bounty inspired a mad rush among the French aristocracy to fit out their own ships and sail west to stake their claims in the New World.

One of those fortune-seekers was Jean-Francois Roberval, a French nobleman and favorite of the King of France, who set sail for Canada in 1542 with a crew that included a young woman, Marguerite de la Roque, and her lady’s maid, Damienne. It’s unclear what exactly the relationship was between Roberval and Marguerite. Some historians speculate they were uncle and niece. Others speculate they were brother and sister. But it appears they had a shared interest in a great deal of land in Perigord and Languedoc and she was “co-seigeurness” of Pairpont with him. Whatever the relationship, it was personal and perhaps even financial and tied to some big land holdings which were the basis of noble wealth in those days.

Why a young woman would get on a ship with her maid and sail to a savage shore is remarkable to speculate about, but according to Morison, Cartier did a masterful job in whipping up Canada-fever among the aristocracy and for a woman to embark on such a voyage is probably tantamount to being the first female astronaut to walk on the moon.

During the trans-Atlantic voyage Marguerite fell in love with a young man — not a member of the common crew, but some dashing adventurer who doubtlessly was high-borne and also keen on finding adventure and freedom from the tired restrictions of 15th century France. The two lovers were caught in flagrente delicto by the Calvinist Captain Roberval, who was enraged by her promiscuity, doubtlessly ashamed to have it openly known on the very close confines of a small ship in the middle of the Atlantic that his chaste “ward” had sinned under his very nose in some dark sail locker.

Roberval vowed to put Marguerite ashore at the first opportunity along with her maid Damienne, who in the words of Morison, played the classic role  all good lady’s maids are expected to play as she tried to conceal her mistresses’ amorous indiscretions. Eventually land was sighted, a desolate island at the northern tip of Newfoundland at the entrance to the Gulf of St. Lawrence. This island, the “Ile de Demons” is a bit mythical and appears and disappears on antique charts, but according to modern locations may be Quirpon Island near the site of L’Anse aux Meadows, where archaeologists found evidence of the first Viking settlements dating back to 1,000 CE.

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By Johann Ruysch († 1533), scanned by Kimon Berlin, user:Gribeco – scanned from Thomas Suárez, Shedding the Veil, Public Domain, https://commons.wikimedia.org/w/index.php?curid=1301911

Now for the good stuff, paraphrasing Morison’s account, here goes:

Roberval the Calvinist prude, total tyrant of the ship (as all good captain’s are expected to be tyrants), anchors off the rocky shore of the Ile de Demons and puts Marguerite and Damienne ashore with a musket, some provisions, and his utter and complete scorn. Picture the scene of somber shame and terror as the two women are put into the boat and rowed ashore in the ship’s pinnace to a forbidding shore dense with pines and dark shadows.jean-franc3a7ois_de_la_roque_de_roberval Roberval doubtlessly pronounces some stern sentence on them from the poop deck as the women are banished to their fate, invoking his Huguenot God and making pious imprecations against fornicators and peccant girls of loose morals.

Some historians speculate Roberval was motivated by more than prudishness and a wounded ego when he sent Marguerite ashore, loyal lady’s maid by her side. Indeed he may have benefited from marooning the young noblewoman because he could have returned to France as the sole Lord of the lands he once shared title with the doomed girl. Whatever the motivation, Roberval was wiping his hands of her and with a curt command to weigh anchor and sail away, the two women were left alone on the wet shore looking out for the last time at their only connection to civilization and life.

Aha, but the young swain, hitherto concealed, his identity protected by his lover Marguerite, leaps on deck, muskets, ammunition, and food in a sack, and with a flourishing bow, gracefully swan dives off the taffrail into the cold, testicle-shrinking waters of the sea and swims ashore to share his fate in the arms of his abandoned lover.

Roberval flicks his teeth with some gallic display of disgusted indifference and with a fey motion with the back of his hand, commands the ship’s bosun to weigh anchor and leave the scandalous trio to their fate.

And then the ship is gone.

Let’s let Morison tell the rest of the story:

“Marguerite fared well enough for a time. Until winter set in, the lovers lived an idyllic life. The gentleman built a cabin for his mistress and her maid, chopped wood, caught fish, and shot wild fowl; but before winter ended, he died. Marguerite, unable to dig a grave in the frozen ground, guarded his body in the cabin until spring, to protect it from wild animals.

“In the ninth month of exile a child was born to her and promptly died. Another winter passed, and Damienne died, leaving Marguerite alone. The intrepid demoiselle gathered enough food to keep alive and defended herself not only against bears (she killed three, one “white as an egg”). but against spirits of another world. Demoniac voices shrieked about her cabin, howled the louder when she fired a gun, but were still when she read passages from a New Testament which she brought ashore.”

In  the early spring of 1544 the smoke from Marguerite’s fire was spotted by some passing French fisherman. They landed, found her emaciated and “in rags” according to Morison, and brought her back home to France where she became a celebrity sensation and the personal pet of the Queen of Navarre who made Marguerite a cause celebre and post child for piety. Roberval? Not a %&$* was given and met his maker during some Huguenot purge.

Maybe it’s me, but I’d see that movie.

Disrupted: 50% of a book review

I couldn’t wait for Dan Lyon’s book about his year at Hubspot — Disrupted: My Misadventure in the Start-Up Bubble — so I bought the thing twice, impatiently waiting until 5 am this morning to pull down the Kindle version just so I could start reading on the morning boat from Hingham to Rowes Wharf.  I actually committed two honest-to-god “LOLs” during the 30 minute boat ride — but then again Lyons has been making me laugh since we were in high school together in the late 70s, then at the Lawrence Eagle-Tribune covering little towns in southern Massachusetts, then at PC Week, and Forbes ….. and so on and so forth.

And here I am only half-way through the book and jumping the gun and writing half a review, which is better than most of the hacks who have been riffing off the excerpt Fortune published a couple weeks ago. But, having listened to Dan during his time at Hubspot, comparing notes, and knowing a bit about Hubspot’s “culture” I pretty much know how the story turns out.

Dan is a disciple of some classic newsroom curmudgeons (especially the late Jim Michaels who ruled over Forbes with the best bullshit detector in  the business) and he nails the zeitgeist of a contemporary tech startup with pitch perfection.  Given we’re roughly the same vintage and have followed the same professional career track, there’s a lot in Disrupted that hits painfully close to the truth of my own situation as a 50-something white guy who stopped being a reporter to dive in as a marketer inside of the kind of tech company I used to cover for nearly two decades alongside Dan.

Of the two of us, Dan is by far the funnier and better writer, with much bigger balls. His novel Dog Days is a fictional harbinger of Disrupted and the shit he stirred up at Forbes under his own byline was always fun to read; but it was his Secret Diary of Steve Jobs that gave birth to one of the better cat-and-mouse games in the Valley as even Forbes publisher Rich Karlgaard started offering a free iPod to whomever would out the first genuinely funny satirist of Valley inanity. That Hubspot would hire him as a “marketing fellow” made sense on the surface. Lots of ex-reporters were taking corporate content gigs, myself included, launching custom publishing operations like Adobe’s CMO.com and Qualcomm’s Spark. Alas, as readers of Disrupted will discover, Dan found himself in the grasp of Lead Gen — aka getting people to share their email or phone number so they can be spammed or called until they either cave in and buy something or vow never again to part with their contact information  in exchange for an “e-book” of some tedious “thought leadership” written by a marketing intern captivated by the emerging industry of marketing “gurus” who have managed to repackage the old sins of 2nd class direct mail and telemarketing into something suspiciously full of benign purpose, or as Hubspot dubbed it “Inbound Marketing.As I wrote last week on “ageism” in tech — sure it sucks to be an out of work reporter in one’s 50s forced into PR or content marketing and find after decades of cutting through corporate-speak and marketing bullshit one is suddenly inflicting the same on the world in the service of growth and the brass ring of a possible IPO. Dan made it through to the IPO and then decamped for Mike Judge’s HBO series Silicon Valley where he’s still  a writer.

Someone needs to make a movie out of Disrupted — especially since Hubspot gave Dan the parting gift of a sordid scandal in which one exec was canned, another fled the scene, and the CEO got a reprimand for trying to either grab a copy of the manuscript or extort the publisher into killing it. Hubspot will be fine, it’s the world of marketing automation that needs to be afraid — very afraid — as Lyons holds up a mirror and calls it like it is. I’m sure an entire subculture of social media consultants,  growth hackers, and  funnel optimization and lead nurturers are going to rise up in outrage and claim he didn’t get the point, but watching them turn to LinkedIn, Medium, and even dear old Forbes.com to try to salvage their reason for existing has been a lot of fun to watch and marvel over.