Matt Jones at Jack Morton says what need to be said — it’s not the plumbing, but the water in the pipes when it comes to social marketing.
“At the risk of being branded a heretic or perhaps just being shown the door by my agency HR director, I have to say it: I hate social media. Why? Because it’s just media. And since when was media ever interesting?”
via Why I Hate Social Media – Advertising Age – DigitalNext.