More Micro-hoo

Sorry, but there’s something about the Micro-hoo stuff that makes me think of two slightly out of breath fat people holding hands and jumping off a bridge together.

This may not be the politically correct thing to say, but mergers never seem to result in a spectacular chemical reaction. M&A may hope for the online equivalent of baking soda and vinegar — a violent and quick expansion with lots of bubbles. I think the result will be what happens when you turn on the blender and what comes out is gray and a little bland.

Neither party actually brings something awesome to the party. This aggregates a big audience (and big audiences are gray blobs). The hidden jewels inside of Yahoo — Flickr, del.icio.us — are still there but aren’t going to justify the $44 billion tag on their own.

Interesting to read that Jerry Yang went scrambling to News Corp. and AT&T looking for counter offers. AT&T? News Corp. I get — said so below. But AT&T?

There is great commotion and uncertainty in the interactive media world today. 2007 was the year of the Great Silent Avalanche, when online advertising won its victory over traditional media but no one really held a party. But right now, everyone is holding their breath, looking at the big consolidation, and on the edges, in the bushes, are those darned little furry mammal creatures ready to rush out and eat the dino’s eggs.

Author: David Churbuck

Cape Codder with an itch to write

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