I need to read the SkyMall catalogue in the seatback pouch more often. Where else could I learn that there is a massive aftermarket for iPod docking stations, including one ingenious wonder that also holds toilet paper?
Here it is, courtesy of Akihabara.com:
Anyway — SkyMall is also testament to the fact that we live in strange times. This is like the Ripley’s Believe it or Not of junk and impulse shopping disorder.
But I digress — what I am really interested in is inflight advertising. You get hammered with impressions from the second you arrive in the terminal to the moment you escape at the other end. Out of home, light boxes, overhead banners …. the inflight magazines are the haunts of Negotiation seminars, expense management software, the stuff the modern Willy Loman must think about after blowing the big deal in Cleveland.
On USAirways yesterday I opened the tray table for the first time in a long time and saw this ad for Panasonic Toughbooks. I liked it.
And then I covered it up with my tougher ThinkPad and got some work done.