Day: August 28, 2007

Pursuing the Web Strategy mission as a Forrester Analyst

Jeremiah Owyang leaves Podtech — goes to Forrester. Good grab by Forrester.

“I’m very pleased to announce that I’ll be joining Forrester Research as a Senior Analyst focused on Social Computing and Interactive Marketing. Forrester is the leading industry analyst firm focused on this emerging industry, and thanks to luminaries like Charlene Li and team, they’ve produced tremendous thought leadership in the space. They’ve produced a large growing library of resources, and as an analyst, I will also be conducting research, publishing reports, and advising Forrester’s clients. I really believe this to be a perfect fit and am excited to start on October 1st, 2007.”

 ‘Hey! Nielsen,’ Why Are You Going Viral? Researcher Develops Social Network To Measure TV, Internet, Music, Celebrities – 08/24/2007

Pete Blackshaw posted this link on Facebook. Interesting. I need to check out. Reminder to self to blog on social recommendation/critic engines.

“FIRST THERE WAS MYSPACE. THEN there was Facebook. Now the world’s biggest researcher is launching “Hey! Nielsen,” a new online social community where people can discuss – and influence – TV, music, movies, Internet sites and celebrities. “Part opinion engine, part social network, and part buzz tracker, Hey! Nielsen is the place to share opinions on your favorite entertainment,” reads the description on the beta version of the site, which is currently open only to Nielsen employees, but which will go public by the end of September.