Sad state of affairs …

…at the Harris-Teeter supermarket. Having given into the need to get a Harris-Teeter (why are names like “Teeter” and “Cooter” so southern? Harris-Teeter is now Harris-Cooter) VIC card (don’t ask: it’s one of those plastic barcode discount-getter cards) I went to the Courtesy Desk and filled out a form. As I put pen to paper I realized the following things are securely stored behind the Courtesy Desk and not out on the shelves.

  1. Canned crabmeat
  2. Lottery tickets
  3. Tobacco
  4. Infant formula

The last made me sad and I thought about people so strapped for cash they have to steal baby food, enough so that management has to hide it away and guard it.

Facebook as a quick and dirty corporate collaboration tool. It Depends.

On the face of it, Facebook groups would seem like one of those cheap, quick, and effective ways to build quick cross-enterprise communities. Set up a group, invite attendees, guide the non-users in how to establish an account, and then control membership.

The alternatives would be a paid account like 37Signal’s most excellent Basecamp, but that is less quick and less dirty than a Facebook group, which to my eyes has a lot in common with the Web 1.0 world of Yahoo Groups. One could also think about any number of wiki solutions, but let’s say the requirements come down to an virtual team room for a collection of four to 400, heck 4,000 users all united in some cause that requires a fast, familiar, and cheap platform.

Facebook would meet that bill except for one vital detail: not everybody can use it.

It’s blocked, along with some other social networks, by many corporate network admins. Right there game over. I was pretty surprised to be in a meeting today, to hear Facebook proposed, and then watch it get shot down in less than one minute as first one, then two, then three seriously senior IT people said their organization’s blocked Facebook. I would argue that no big deal, the platform was, after all, designed for college kids to check each other before attempting a hookup. Having old farts and suits invade it as an enterprise collaboration system was not its intention.

So, the old issue of cross-organizational collaboration is still with us. How would you solve it? Rules are: open platform, open APIs, no fee, no onerous set-up. Needs a file sharing/library including rich media hosting. Must be secure.


All Things Cahill – Shark Jumping?

All Things Cahill » Blog Archive » Social Media – Shark Jumping?

Jeremiah’s Tweet that Avenue A has trademarked “social influence marketing” prompted me to ask rhetorically if the shark had been jumped. My good buddy Mark Cahill posted:

“What I am finding is that most of the people I am finding in my general circle on Twitter are social media types. That’s to say, folks that attend a lot of conferences, and have generally drank fully of the social media Kool-Aid. The thing that calls it all into question for me is the number of people who are generally ex-online marketing folks now using strange titles like “Social Media User Guru” or something equally ludicrous. It reminds me of a networking group I once attended that turned out to be a room full of sales people, each hoping to sell something, and none realizing there weren’t any real customers there.”

Amen Mark. Lots of sharks chasing very few fish I think.

%d bloggers like this: