Seth’s Blog: Flipping the Funnel–new ebook

Seth’s Blog: Flipping the Funnel–new ebook

This Godin e-book was quite useful to me this afternoon as I built a presentation on “community marketing.” I haven’t had time to view the Scoble video on the same topic — reversing the marketing “funnel” of awareness, consideration, comparison, and buying — into turning your customers into your megaphone.

I’m not down with the video thing. Webinars, etc. Too serial. I can read faster than I can watch.

Author: David Churbuck

Cape Codder with an itch to write

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